Motorcycle Everything Will Kill You So Choose Something Fun poster, canvas

Motorcycle Everything Will Kill You So Choose Something Fun poster, canvas

Motorcycle Everything Will Kill You So Choose Something Fun poster, canvas

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Motorcycle Everything Will Kill You So Choose Something Fun poster, canvas
Motorcycle Everything Will Kill You So Choose Something Fun poster, canvas

Fashion and carbon emissions: Crunch time

The devastating statistics speak for themselves. The global apparel and footwear industry produced more greenhouse gases than France, Germany and the UK combined in 2018, totalling 2.1 billion tonnes of CO2 emissions — approximately four per cent of total global emissions. Without significant action, the figure could rise to around 2.7 billion tonnes a year by 2030.

This alarming data was calculated by McKinsey & Company, the management consulting firm, and the Global Fashion Agenda, the sustainable advocacy organisation, for their new report, Fashion on Climate. Analysing the fashion industry’s current carbon emissions, the report outlines the actions needed to accelerate decarbonisation and meet targets laid out in the 2015 Paris Climate Agreement and the 2018 Intergovernmental Panel on Climate Change (IPCC) report.

Extensive and far-reaching collaboration will be necessary to meet the 1.5 °C target, with the entire value chain involved. “Real, long-lasting change hinges on the fashion industry’s ability to come together,” says Global Fashion Agenda CEO Eva Kruse.

Reduction efforts are referred to as “accelerated abatement”, with brands and retailers as the main driving forces. The new report outlines three priority action areas, covering different stages of the supply chain: reducing emissions from upstream operations and brands’ own operations, and encouraging sustainable consumer behaviours.

The latter proposed a 1.5 °C global temperature pathway to mitigate climate change, which fashion is on track to overshoot by a huge margin. To align with the pathway, the industry would need to reduce annual emissions by 1.1 billion tonnes within the next decade, approximately half of the current figure.

Motorcycle Everything Will Kill You So Choose Something Fun poster, canvas
Motorcycle Everything Will Kill You So Choose Something Fun poster, canvas

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